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We believe that Anta's multibrand portfolio, which covers a range of consumer segments from mass-market to ultra-premium, provides an opportunity for the company to capture a growing share of the flourishing sportswear market. As China's largest homegrown sportswear brand, Anta initially established a reputation for value-for-money products targeted at the midmarket. However, the group's core Anta brand, which contributes to approximately 50% of total revenue, is now expanding its reach in lower-tiered Chinese cities as a reasonably-priced alternative to more expensive international brands such as Nike and Adidas. With economic growth and improving affordability in China, we believe Anta will benefit as consumers trade up from lower-end domestic alternatives to its products, while a portion of its customers will eventually trade up to costlier brands.

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We believe that Anta's multibrand portfolio, which covers a range of consumer segments from mass-market to ultra-premium, provides an opportunity for the company to capture a growing share of the flourishing sportswear market. As China's largest homegrown sportswear brand, Anta initially established a reputation for value-for-money products targeted at the midmarket. However, the group's core Anta brand, which contributes to approximately 50% of total revenue, is now expanding its reach in lower-tiered Chinese cities as a reasonably-priced alternative to more expensive international brands such as Nike and Adidas. With economic growth and improving affordability in China, we believe Anta will benefit as consumers trade up from lower-end domestic alternatives to its products, while a portion of its customers will eventually trade up to costlier brands.
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Worley is one of the largest global providers of engineering and professional services to the oil, gas, mining, power, and infrastructure industries, with about 59,000 employees and more than AUD 11.0 billion in annual revenue. Strong relationships with global resource and petrochemical firms, along with solid levels of long-term recurring work, provide some element of switching cost support, a competitive strength. While the traditional engineering, procurement and construction management space is competitive, we believe few firms have the skills and capacity to take on the work available in many of the key areas in which Worley operates. Most contracts are of a cost-plus nature, so the risk from project delays and cost overruns is minimized. The highly skilled, specialist nature of WorleyParsons' work means it can earn higher margins than traditional engineering and construction firms.
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Corning is a materials science behemoth with differentiated glass products for televisions, notebooks, mobile devices, wearables, optical fiber, cars, and pharmaceutical packaging. In its 170 years of operation, the company has constantly innovated (including inventing glass optical fiber and ceramic substrates for catalytic converters) and oriented itself toward evolving demand trends that it can serve through its core competency of materials science. Most recently, we point to Corning’s domination of the smartphone cover glass market and deals with US network carriers to supply fiber for 5G buildouts as evidence of the pivot toward growth.
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In 2018, Devon embarked on a series of shrewd capital allocation moves that saw it sell its Enlink Midstream interest, divest its Canadian heavy oil and Barnett Shale interests, and merge with WPX. These astute steps allowed Devon to recycle cash by shedding interests that were either noncore or higher on the cost curve. Recycled cash allowed Devon to meaningfully pivot toward the Delaware and enjoy newfound exposure in the Bakken. Previously, both Canadian Heavy Oil and Barnett Shale made up 40%-50% of its production.
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Darden Restaurants' playbook strives to leverage its competitive advantages, with the restaurant operator leaning into its scale-driven cost edge, embracing datacentric decision-making, trying to attract and retain employees with compelling benefits and culture, and providing a differentiated dining experience, consistent with management's back-to-basics strategy. While we view this approach as strategically sound, we expect any success at Darden to come in spite of, rather than propelled by, aggregate industry results, with the full-service industry ceding market share as consumers increasingly favor off-premises options at the expense of dine-in meal occasions.
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Smucker has the leading brand in some categories, but we don’t think it enjoys pricing power or entrenched retailer relationships to create an economic moat. Its long-term strategy is to turn low-single-digit sales growth into mid-single-digit adjusted operating income growth, leading to high-single-digit adjusted EPS growth—but we expect mid-single-digit growth as likely.
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As the smallest of the three pure-play food retailers in Canada, Metro has done a commendable job fending off competition in its core Ontario and Quebec markets with prudent merchandising strategies and strong execution. However, similar to larger rival Loblaw, we think ferocious price competition in the commoditized grocery market has prevented Metro from amassing any intangible assets or cost advantage to warrant an economic moat rating.
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Home Depot is the world's largest home improvement retailer, delivering $153 billion in revenue in 2023. The firm's wide economic moat rating is based on its economies of scale and brand equity. While Home Depot has realized strong historical returns as a result of its scale, operational excellence and concise merchandising, all of which remain key tenets underlying our modest margin expansion forecast. Its flexible distribution network should help elevate the firm's brand intangible asset, with faster time to delivery improving the do-it-yourself (DIY) experience and market delivery centers catering to the pro business. The success of ongoing initiatives should allow for modest operating margin expansion above prepandemic levels in the longer term, despite near-term inflationary pressures and economic turbulence.
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Vicinity Centres’ portfolio includes a wide variety of Australian retail property assets. Its largest asset is 50% ownership of Chadstone in Melbourne, which represents about AUD 3 billion of the AUD 14 billion portfolio at the end of December 2023. Central business district assets make up about 15% of the portfolio, including Sydney’s Queen Victoria Building, Strand Arcade, The Galleries, Brisbane’s QueensPlaza and Uptown, and Melbourne’s Myer Bourke Street and Emporium. Vicinity also owns factory outlet centers and suburban and country shopping centers, such as Carlingford and Warriewood in Sydney, Buranda and Gympie in Queensland, Mornington and Broadmeadows in Melbourne, and WA centers in Karratha, Mandurah, and Rockingham.
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Because Swire Pacific is a conglomerate, its earnings are dictated by the performance of its various divisions. While each division faces different competitive environments, the majority of the group’s earnings is underpinned by recurring income from Swire Properties' investment property portfolio in Hong Kong and mainland China, Swire Coca-Cola’s bottling business, and Haeco’s aviation maintenance and repair services. This compares with the group’s property trading business and 45% interest in Cathay Pacific, which are more cyclical and capital-intensive in nature.
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Over the past decade, Tencent has capitalized on the industry shift toward mobile gaming. The firm owns some of the world's most popular titles, like Honor of Kings and PUBG Mobile. To date, games remain Tencent's primary monetization model—as we estimate more than 40% of the group's operating income comes from this segment. Tencent should continue to leverage its unrivaled access to user data and financial capital to create innovative, high-quality, and long-cycle games with a mobile-first approach.
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Swire Properties' 50-year history in Hong Kong has been characterized by patience and transformation. The company's modus operandi is to acquire assets in less-than-prime areas. Over a span of several decades, the company gradually builds, manages, upgrades, expands, and eventually transforms the entire areas.
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Cromwell Property Group is an Australian property company that currently generates most of its income from rent on properties it owns, and a lesser amount from property funds management. The latter includes property management services, investment management, and property acquisitions and development, in collaboration with customers. The group tends to own co-investment stakes in funds or properties that it manages for clients, particularly in its wholesale business. This provides a degree of alignment with clients, as well as providing another indirect source of rental income.
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Wix.com offers a software-as-a-service, or SaaS, content management system, or CMS, for building websites. The company primarily earns revenue by selling subscriptions to its platform where users can easily build, host, and maintain a website. Wix’s core value proposition is the ease of use of its main platform, Wix Editor, which appeals to do-it-yourself individuals and small and midsize businesses with less demanding website requirements (“self-creators”). However, Wix is now moving upmarket by targeting agencies and freelancers (“partners”) who build websites on behalf of others, mainly midsize businesses. Furthermore, Wix has widened its product offering to include a variety of add-ons to a user’s website such as payment services, email marketing, paid ad campaigns, Google Workspace, and a collection of apps created by Wix and third parties.
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Hormel Foods has long been on US shelves, with strong meat-centric brands like Jennie-O, Spam, Dinty Moore, and various Hormel-branded goods. These brands tend to hold number one or two share in their categories. To keep pace with evolving trends, Hormel has expanded its focus through acquisitions of non-meat protein brands like Skippy and Planters and branded meat products like Applegate. It has also entered ethnic and emerging food with Wholly Guacamole, Herdez, and Happy Little Plants. Concurrently, Hormel has reduced its commoditized farming footprint, increasingly relying on third-party farmers. Taken together, we think these moves stabilize its competitive standing and improve profitability in the competitive packaged food arena.
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While holding a modest 1% global market share in the competitive sportswear and equipment industry, Amer Spots has carved out a strategic niche such as outdoor apparel, hiking footwear, and tennis. Following its acquisition by Anta Sports in 2019, Amer underwent a strategic shift, pivoting away from growth primarily driven by acquisitions and wholesale operations. Instead, the company is now prioritizing the expansion of its product range and a direct-to-consumer approach. This strategic realignment is evident in Amer's increased investment in three core brands: Arc’teryx, Salomon, and Wilson.
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Anhui Gujing is one of the eight national well-known baijiu brands. Thanks to its strong brand heritage and deep-rooted distribution network in the regional market, Gujing has become Anhui’s largest distiller by sales since 2012 and has led the province’s premiumization via sales growth of its flagship premium Gujing Year Puree series, which allows the company to enjoy decent profitability and returns.
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BT Group owns the best and most far-reaching wholesale fixed-line network (Openreach) in the UK. Years of regulatory discussions and tensions caused BT to severely underinvest as it sought a regulatory framework that ensured acceptable returns on capital. The approval of the Equinox plan, which sets wholesale pricing for communication providers in Openreach’s network for the next 10 years, seems satisfactory for BT and has caused fiber-to-the-home investments to soar. BT will deploy more than 4 million FTTH lines per year until 2026, covering around 90% of the UK, up from less than 10% in 2019. Network duplication is however increasing in the UK as alternative networks like Cityfibre have stolen market share from Openreach stealing 450,000 lines in 2023. Virgin Media aims to cover 80% of the UK by 2026, up from 60% five years ago.
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Tele2 aims to maintain its position as Sweden’s second-largest player in both the mobile and broadband markets. Although Sweden’s consumer market is relatively stable, we expect Telia, and not Tele2, to be the main target of any pressures coming from Telenor or HiG3. Telia is by far Sweden’s most expensive telecom provider, with prices 15% to 30% higher than peers in both mobile and broadband. Tele2 executes moderate price increases every year which customers seem to accept, but the pricing gap with Telia is still large. We therefore expect Tele2 will maintain or slightly grow its subscriber numbers steadily, while it moderately increases prices.

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